We examine the factors that lead employees to search for health plan quality information
and the effect of such information on the decision to switch plans. Extending Hirshleifer and
Riley's model [Hirshleifer, J., Riley, JG, 1979. The analytics of uncertainty and information—
an expositional survey. Journal of Economic Literature 17 (December (4)), 1375–1421] of
the economics of information, we develop a two-equation model of quality information
awareness and switching behavior. We estimate the model using data from a random …