As one of the fastest growing disciplines in the United States, computing suffers from a lack of qualified candidates as well as diversity. Underrepresented minorities represent a grossly small percentage of computing graduates, yet an increasingly larger percentage of the population. In this work, we present identity as an important factor to improving underrepresented student interest and participation in computing. Results indicate identity is an important measurement for underrepresented students in computing, and ultimately, diversifying the computing workforce.