The restrictions caused due to the COVID-19 pandemic encourage the implementation of online learning as an effort to fulfill educational services in Indonesia. However, the interest in learning in students decreases due to repetitive process and boredom of the way the material is delivered by the lecturer. At the same time, Virtual YouTuber as one of the phenomena of Japanese pop culture is growing and actively reaching the public sphere in Indonesia. This study aims to determine whether online learning can use Virtual YouTuber in the process, by looking at the visual aspect of using 2D character avatars during the delivery of study material to college students as a strategy. This study uses qualitative research methods with a phenomenological approach and descriptive analysis. The results of this research show the possibility of this method to be used in online learning to increase student’s motivation during pandemic.