What are the key challenges faced by the Malaysian hospitality and tourism industry in the context of industrial revolution 4.0?
K Balasubramanian, NA Ragavan - Worldwide Hospitality and …, 2019 - emerald.com
Purpose Globally, the hospitality industry has entered a new era of growth and
transformation due to the Industrial revolution 4.0 and generational change among the
consumers. The Malaysian hospitality industry is facing some issues and challenges due to
this shift in the global economy, game-changing service innovation, increasing alternative
service providers and the disruption of technology. The study aims to identify the issues
faced by industry experts and to provide some practical solutions for industry.
transformation due to the Industrial revolution 4.0 and generational change among the
consumers. The Malaysian hospitality industry is facing some issues and challenges due to
this shift in the global economy, game-changing service innovation, increasing alternative
service providers and the disruption of technology. The study aims to identify the issues
faced by industry experts and to provide some practical solutions for industry.
What are the key challenges faced by the Malaysian hospitality and tourism industry in the context of industrial revolution 4.0?
KB Kandappan Balasubramanian… - 2019 - cabidigitallibrary.org
Purpose: Globally, the hospitality industry has entered a new era of growth and
transformation due to the Industrial revolution 4.0 and generational change among the
consumers. The Malaysian hospitality industry is facing some issues and challenges due to
this shift in the global economy, game-changing service innovation, increasing alternative
service providers and the disruption of technology. The study aims to identify the issues
faced by industry experts and to provide some practical solutions for industry …
transformation due to the Industrial revolution 4.0 and generational change among the
consumers. The Malaysian hospitality industry is facing some issues and challenges due to
this shift in the global economy, game-changing service innovation, increasing alternative
service providers and the disruption of technology. The study aims to identify the issues
faced by industry experts and to provide some practical solutions for industry …
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