[PDF][PDF] How digital marketing along with artificial intelligence is transforming consumer behaviour

M Khatri - International Journal for Research in Applied Science …, 2021 - researchgate.net
… in digital marketing to change consumer behaviour. It relates the technical aspects of modern
technology with digital marketing and … Artificial Intelligence is a technology that makes the …

[PDF][PDF] Artificial intelligence in digital marketing influences consumer behaviour: a review and theoretical foundation for future research

F Rabby, R Chimhundu, R Hassan - Academy of marketing studies …, 2021 - academia.edu
… Using artificial digital marketing intelligence technologies together with human-produced
data, companies can build trust in digital platforms and increase positive, personalised client …

[PDF][PDF] Transformation of marketing decisions through artificial intelligence and digital marketing

K Zaman - Journal of Marketing Strategies, 2022 - pdfs.semanticscholar.org
intelligence improves efficacy. This article aims to provide a comprehensive understating of
the role of AI in digital marketing to … of AI and predictive marketing in understanding complex …

Artificial intelligence in digital marketing: Insights from a comprehensive review

C Ziakis, M Vlachopoulou - Information, 2023 - mdpi.com
… In the intersection of artificial intelligence (AI) and digital marketing, our systematic review …
and machine learning (ML) algorithms have become the backbone of modern digital marketing

[图书][B] The future of Artificial Intelligence in Digital Marketing: The next big technological break

M Johnsen - 2017 - books.google.com
… this paradox, and the term "artificial intelligence" will be nothing more than an oxymoron
used to conceal our own limitations. The future of artificial intelligence cannot be realized as a …

Digital marketing in the artificial intelligence and machine learning age

Z Ruan, K Siau - 2019 - aisel.aisnet.org
… Traditional marketing is shifting to digital marketing enabled by AI and machine learning.
Customer … This research will focus on AI and machine learning effect on digital marketing and …

The impact of artificial intelligence on digital marketing

A Alkhayyat, AM Ahmed - 2022 - diva-portal.org
… topic of AI in digital marketing and how it's impacting marketing. The objective … artificial
intelligence and its uses in digital marketing by analyzing how it is being used in digital marketing

[引用][C] Beyond the Buzz: Real-World Success with Artificial Intelligence and Virtual Reality in Digital Marketing

YE Rachmad - 2022 - Professional Book Research in …

Potential and skill requirements of artificial intelligence in digital marketing

L Tchelidze - Calitatea, 2019 - search.proquest.com
digital algorithms are implemented in digital marketing as well… artificial intelligence for digital
marketers, in order to exploit the technological advancement and promote prolific marketing

[引用][C] The Next Frontier: How Artificial Intelligence and Virtual Reality Propel Digital Marketing to New Heights

YE Rachmad - 2022 - Swiss Book Publishing of Economics …