How artificial intelligence (AI) is transforming the user experience in digital marketing

S Kaperonis - The use of artificial intelligence in digital marketing …, 2024 - igi-global.com
… The purpose of this chapter is to offer a thorough examination of how Artificial Intelligence
(AI) is revolutionizing the user experience within the realm of digital marketing (Huang & Rust, …

[PDF][PDF] Application of artificial intelligence in digital marketing.

I Ponomarenko, V Pavlenko, O Morhulets… - CS&SE …, 2023 - cssesw.ccjournals.eu
… the use of digital marketing tools … artificial intelligence in the field of digital marketing, the
formation of an information base for modeling, and the identification of optimal machine learning

A New Artificial Intelligence-Based Strategy for Digital Marketing Reinforcement

M Boujrad, YMN lamlili - Innovations in Smart Cities Applications Volume 4 …, 2021 - Springer
… In this paper we present an overview of Artificial Intelligence and … Digital marketing, based
on that we propose a novel Artificial Intelligence-based strategy to improve success in digital

[HTML][HTML] Artificial intelligence (AI) applications for marketing: A literature-based study

A Haleem, M Javaid, MA Qadri, RP Singh… - … Journal of Intelligent …, 2022 - Elsevier
… using intuitive AI chatbots, intelligent email marketing, interactive web design, and other
digital marketing services. Several factors determine the impact of AI on digital marketing. ML, a …

[引用][C] Navigating the Future: Mastering Artificial Intelligence and Virtual Reality for Digital Marketing Domination

YE Rachmad - 2022 - Economics, Management and …

Artificial Intelligence and Digital Marketing in Jordan: Opportunities and Challenges

AQ Bataineh, D Qasim - Conference on Sustainability and Cutting-Edge …, 2023 - Springer
… better how AI impacts their digital marketing performance [2]. … This paper will explore the
impact of AI on digital marketing … of artificial intelligence (AI) on digital marketing performance …

Critical issues in artificial intelligence algorithms and their implications for digital marketing

E Colleoni, D Corsaro - The Routledge handbook of digital …, 2022 - taylorfrancis.com
… what artificial intelligence is, its usage in marketing and recent … and outline implications for
marketing. In the conclusions, we … artificial intelligence and machine learning development in …

Artificial Intelligence in digital marketing: now and in the future

J Holmi - 2021 - theseus.fi
digital marketing with the usage of AI, the aim of the study was to find the impact that AI
currently has on digital marketing … of digital marketing and how forms of AI can be used in digital

Explorative study of artificial intelligence in digital marketing

M Zeeshan, K Saxena - Proceeding of the International Conference on …, 2020 - Springer
… , Uses Of AI in Digital marketing, Impacts on Digital Market in current situation, … digital
marketing can get with artificial intelligence and can create major changes for the ease of marketing

Data Analysis in Digital Marketing using Machine learning and Artificial Intelligence Techniques, Ethical and Legal Dimensions, State of the Art.

A Kaponis, M Maragoudakis - … Conference on Artificial Intelligence, 2022 - dl.acm.org
… also investigated at the challenges Artificial Intelligence(AI) will present in the future of digital
… that artificial intelligence has the highest percentage in digital marketing. Source: Scopus …