Digital marketing techniques for business intelligence systems use automated chatbot machine learning

M Mufadhol, A Wibowo… - PalArch's Journal of …, 2020 - archives.palarch.nl
… sustainable business is by using digital marketing technology by utilizing WhatsApp messenger
… The autoresponder will be runing on the artificial intelligence​​ Conversation Platform …

[HTML][HTML] Artificial intelligence in marketing: Systematic review and future research direction

S Verma, R Sharma, S Deb, D Maitra - International Journal of Information …, 2021 - Elsevier
Digital marketing and social media campaigns made an inroad due to digital transformation
across the globe. In the changed technological world, customer decide the content, place, …

Transforming marketing with artificial intelligence

C Olson, J Levy - Applied Marketing Analytics, 2018 - ingentaconnect.com
… Abstract Artificial intelligence (AI) is the technology where marketers expect the most growth
over the next two years. The benefits of such growth will be twofold. Firstly, AI offers a means …

[PDF][PDF] Transforming marketing with artificial intelligence

P Jain, K Aggarwal - International Research Journal of …, 2020 - researchgate.net
Artificial Intelligence in marketing. It provides comprehensive details of the benefits of
implementing AI in marketing, how AI is reshaping marketing, … within their digital marketing

Artificial Intelligence: The cutting-edge technology that revolutionizes the digital marketing

E Schipmann - 2019 - essay.utwente.nl
… Thereby, various AI-based digital marketing applications will be the focal point of this research
… How can businesses successfully leverage AI in digital marketing to create an improved …

[PDF][PDF] Enhancing digital marketing performance through usage intention of AI-powered websites

DA Suleiman, TM Awan, M Javed - … Journal of Artificial Intelligence, 2021 - academia.edu
… and tend to boost digital marketing performances. This study implies that more digital marketing
companies should consider integrating artificial intelligence capabilities in their business …

Can companies in digital marketing benefit from artificial intelligence in content creation?

A Adwan - International Journal of Data and Network Science, 2024 - growingscience.com
artificial intelligence (AI) has become an increasingly important tool in digital marketing, and
… improve the efficiency and effectiveness of their digital marketing efforts. One key benefit of …

Artificial Intelligence in Mobile Marketing: Conditions, Obstacles and Prospects of Using

O Yashkina, M Chaikovska… - Маркетинг і цифрові …, 2020 - mdt-opu.com.ua
… in modern conditions of development of society; features of digital marketing as a modern
tool for managing communications with consumers; components and tools of digital marketing

[PDF][PDF] Leveraging artificial intelligence to monitor unhealthy food and brand marketing to children on digital media

DL Olstad, J Lee - The Lancet Child & Adolescent Health, 2020 - nscpolteksby.ac.id
… thus cues that can help children identify marketing (eg, commercial breaks) … marketing on
websites than on television, making it difficult to initiate consumer defences.Digital marketing

[PDF][PDF] Intelligent content marketing with artificial intelligence

U Kose, S Sert - … Conference of Scientific Cooperation for Future, 2016 - academia.edu
… of digital marketingartificial intelligence for content marketing. In this context, the authors
have focused on the role of this research field as an alternative for improving content marketing