… environment, this paper combines the common artificial intelligence algorithm logistic
regression algorithm and XGBoost algorithm to improve and proposes Bayesian optimization …

… AI applied to marketing provides several solutions to the marketing problem of digital
marketers in this regard. Notably, AI marketing empowers digital marketers with a mechanism for …

… world and they are researching and working on how to integrate artificial intelligence … of
digital marketing, into their brands' marketing strategies. Since artificial intelligence technologies …

… of research on Intelligent Systems/Artificial Intelligence (AI) in marketing has shown that AI
… an ‘intelligent’ manner. Considering the growing interest in AI among marketing researchers …

… artificial intelligence (AI) in strategic situations and identify the research that is needed in the
area of applying AI to strategic marketing … digital marketing has made to different marketing …

… role of Artificial Intelligence (AI) in digital marketing and how … has profoundly impacted digital
marketing strategies. By … into the evolving landscape of digital marketing. For this purpose, …

… When using artificial intelligence in digital marketing, along with the positives, its negatives
… Artificial intelligence use in digital marketing requires the presence of relevant technologies …

… The notion behind marketing focuses on a goal that many marketers hope to accomplish,
even if there are many ways to customize marketing through digital marketing. Marketing …

… Artificial Intelligence (AI) and marketing offers a rich tapestry of insights from various authors,
shedding light on the transformative impact of AI on marketing strategies and performance. …

… marketing power. This study aims to understand the influence of Big data analysis on digital
marketing… Artificial intelligence agents driven by machine learning methods, technology, and …