… have motivated deep changes in consumer behavior in the travel sector, yet their true …
travel communities would help companies establish effective strategies to attract consumers …

… the technology acceptance model (TAM)’s perceived usefulness and behavioral intentions.
… contribution postulates that many consumers are willing to engage with travel apps as they …

… Despite the high potential, there are problems associated with the adoption of innovative
technologies by consumers. This article explores the factors influencing consumer acceptance …

… specific purpose of travel planning. Using an online survey of travel consumers, this study
investigates the intention to use consumer-generated media for travel planning by introducing …

… associated with consumer chatting and e-mailing. The study reveals that consumers high on
tourism … In summary, the behaviors of innovative consumers that have been documented in …

… are emerging, causing consumers to change their habits and shopping behavior. An … factors
that influence omnichannel consumers' behavior through their acceptance of and intention …

… with mobile technology, conventional technology acceptance theories cannot be sufficient
to explain on consumer’s BI. As consumer acceptance of new technology is a complicated …

… of usage in the Travel and Tourism industry; the study we conducted on the customer
acceptance of the use of AI-enabled chatbot with particular reference to the travel and tourism …

… ’ public acceptance, it is necessary to monitor risk and benefit perceptions closely to find out
factors affecting AV acceptance and adoption intention [13,17], since “consumer perceptions …

… This article also aims to fill a research gap on the online behaviors of consumers, particularly
on their online booking behaviors. The findings of this study can help practitioners develop …