[PDF][PDF] Impact of CRM factors on customer satisfaction and loyalty

CS Long, R Khalafinezhad, WKW Ismail… - Asian Social …, 2013 - pdfs.semanticscholar.org
… of customer relationship management (CRM) elements on customer satisfaction and loyalty.
… what changes are required in CRM strategy to improve customer satisfaction and loyalty. …

A theoretical review of CRM effects on customer satisfaction and loyalty

SMKI Shaon, H Rahman - Central European Business Review, 2015 - search.proquest.com
… is a significant association among e ective CRM, customer satisfaction and customer loyalty.
… Various CRM factors have been identified that are closely linked with customer satisfaction

Impact of customer relationship management (CRM) on customer satisfaction and loyalty: A systematic review

SA Bin-Nashwan, H Hassan - Journal of Advanced Research in …, 2017 - akademiabaru.com
… These factors are found to have effects on customer satisfaction and … This paper aimed to
review literature on CRM and to identify its impact on customer satisfaction and customer loyalty…

E-CRM success factors as determinants of customer satisfaction rate in retail website

H Zaim, M Ramdani, A Haddi - International Journal of Computer …, 2020 - cspub-ijcisim.org
… as far as the quality determinants of E-CRM strategies are concerned. The main objective
of … between CRM and customer satisfaction on Taobao website. In this study, CRM was …

[PDF][PDF] Effect of CRM on Customer Satisfaction in Service Sector in India.

S Verma, R Chaudhuri - Journal of Marketing & Communication, 2009 - academia.edu
factor analysis and varimax rotation with Kaiser Normalization, this study explores the level
of customer satisfaction with CRM … determinant of customer satisfaction with CRM enabled …

Factors affecting customer linking capabilities and customer satisfaction in CRM: Evidence from Jordanian hotels

A Al-Refaie, MH Li, JH Ko - International Journal of Customer …, 2012 - igi-global.com
… This indicates that hotel guests do relate CRM efficiency with their satisfaction. The … factors
that help them enhance hotel’s customer linking capabilities and improve customer satisfaction

Customer relationship management and customer satisfaction: the mediating role of relationship quality

I Santouridis, A Veraki - Total Quality Management & Business …, 2017 - Taylor & Francis
factors among the CRM practices’ items. The results revealed two CRM practices’ factors,
which were labelled as customerCRM practices, relationship quality and customer satisfaction

Determinants of E-CRM in influencing customer satisfaction

Y Liu, CF Zhou, YW Chen - PRICAI 2006: Trends in Artificial Intelligence …, 2006 - Springer
… This exploratory work demonstrates that it is possible to develop preliminary scales for
research the relationship between e-CRM and customer satisfaction. Factors identified by this …

Examining the interconnections between E-CRM, customer experience, customer satisfaction and customer loyalty: A mediation approach

AK Mokha, P Kumar - Journal of Electronic Commerce in …, 2022 - igi-global.com
customer relationship management (E-CRM) on customer loyalty … effects of customer
experience and customer satisfaction in … Customer satisfaction is considered to be a crucial factor

[PDF][PDF] Customer relationship management and customer satisfaction

C Adalikwu - African Journal of Business Management, 2012 - academicjournals.org
CRM implementation and customer satisfaction. Findings revealed that CRM implementation
is associated with customer satisfaction… two factors extracted from customer satisfaction that …