… capability: digital customer orientation. We define digital customer orientation as offering
customized and enriched customer experiences made possible by embracing digital …

… assumptions of customer orientation and digital platform … how digital platforms might challenge
the nature of customer … novel domains for future customer orientation research, proving …

… in which it is published confirms that digital leadership has gained interest from several …
digital leadership and e-leadership. This study also identifies the most leading digital leadership …

… The results of this study revealed that the developed industry 4.0 leadership style might …
digital, where the 4.0 digital leader forms the highest reachable level in the 4.0 leadership matrix. …

… To address these gaps, we develop the concepts of digital leadership capability and platform
digitization capability and investigate the role of digital leadership capability on platform …

… the role of digital incentives in the transition. Our findings reveal two distinct patterns of
digital customer orientation, namely digital customer orientation complement and refinement, a …

… (Iqbal et al., 2020a), have discussed the relationship between these leadership … of leadership
that refers to “digital leadership” in our research, and what the effect of digital leadership on …

… customer orientation is examined from the companies’ perspective and how these companies
implement customer orientation … Cost leadership provides a competitive advantage in the …

… and for descriptions of digital leaders and digital leadership. From a total of fifty literature
sources about 252 words or phrases as digital leader characteristics are filtered out (Table 2). A …

… One could say it is no surprise that a number of c-suite roles have emerged as potential
digital leaders from our analysis of the literature. In fact, we identify some c-suite roles as …