… the factors of consumer satisfaction and dissatisfaction regarding Greek hotels. The
research question of this article is the following: which factors affect consumer satisfaction or …

… the effect of digital marketing on both value creation and customer satisfaction. The literature
was … The results showed a significant and positive effect of digital marketing on both value …

… a digital marketing strategy if it can achieve the four aforementioned goals. Consumer satisfaction
… In this instance, customer satisfaction is defined as satisfaction with communication, as …

… how exposure to digital marketing strategy concepts can increase customer satisfaction using
an application … In digital marketing, the theory of consumer satisfaction is closely related to …

… digital marketing for supply chain (online media) significantly affect consumer satisfaction. …
the role of digital supply chain, consumer satisfaction, and consumer loyalty in providing SME …

… that can influence factors other than customer satisfaction. That many findings are still vague,
… digital marketing's effect, the value of consumer perceptions through customer satisfaction …

… Research shows the importance of content in digital marketing and adopts a managerial
perspective. The levels of the digital content marketing process were identified as planning, …

… The results showed that all the factors had significantly influenced customer satisfaction
toward advertising in digital marketing. Assurance was the most influencing factor and all the …

… consumer satisfaction, while the price and digital marketing variables have a positive but not
significant effect on consumer satisfaction … quality, and digital marketing have a positive and …

… of digital marketing variables and service quality to understand the extent of their influence
on consumer satisfaction. … 100 respondents consisting of consumers and visitors to Café and …