[PDF][PDF] The role of digital marketing in consumer behavior: A survey

M Alghizzawi - Int. J. Inf. Technol. Lang. Stud, 2019 - researchgate.net
… the role digital marketing plays on consumer behavior through … the role digital marketing
plays on consumer behavior with a … guiding future developments of digital marketing in tourism. …

How digital marketing affects consumer behavior

DA Ghazie, J Dolah - 3rd International Conference on Creative …, 2018 - atlantis-press.com
… house via digital marketing automation platforms straight to social and digital networks. In
this research the purpose to identify the consumer behavior towards digital marketing and also …

The role of digital and social media marketing in consumer behavior

AT Stephen - Current opinión in Psychology, 2016 - Elsevier
… Articles related to digital marketing, social media, and online … consumer behavior literature
in the last few years, suggesting that this is an increasingly popular domain within consumer

[PDF][PDF] Impact of halal digital marketing on consumer behavior: Jordan's perspective

KM Alomari, ANY Maqableh, AA Salah… - … Journal of Economics …, 2020 - researchgate.net
… from the conventional marketing in an Islamic … digital marketing plays in consumer behaviour.
This paper aims to shed light on the position halal digital marketing in Jordan's consumer

The impact of social media and digital marketing on consumer behavior

M Ashrafuzzaman, ASMAH Rishat… - … Consumer Behavior …, 2022 - igi-global.com
… of digital marketing by finding out its impact on consumers. It has been found that digital
marketing … In the digital markets, the behavior of the internet users plays a significant role in the …

A critical review of digital marketing

M Bala, D Verma - … (2018). A Critical Review of Digital Marketing …, 2018 - papers.ssrn.com
… benefit from Digital Marketing such as search engine optimization (SEO), search engine
marketing (SEM), content marketing, influencer marketing, content automation, ecommerce …

[HTML][HTML] How Does Sustainable Digital Marketing Affect Consumer Behavior?

L Yao - American Journal of Industrial and Business …, 2024 - scirp.org
… relationship between sustainable digital marketing and consumer behavior, revealing …
for marketers to strike a delicate balance between engaging consumers with digital content …

[PDF][PDF] Digital marketing

A Sawicki - World Scientific News, 2016 - bibliotekanauki.pl
… aspects, which are related to influence of digital technology on a consumer’s behavior: …
consumer will require a change in marketing operations. A consumer moving around the digital

The influence of consumer behavior and digital marketing on purchase decision at Grabfood in Manado

ET Sigar, JDD Massie… - Jurnal EMBA: Jurnal …, 2021 - ejournal.unsrat.ac.id
… shows that consumer behavior and digital marketing simultaneously have significant
influence towards consumer purchase decision. In partially consumer behavior have significant …

[PDF][PDF] the role of digital marketing in Consumer Behaviour

MS Bhosale, MA Salunkhe… - source: http://www …, 2020 - researchgate.net
… In assumption, there has been much recent activity in the consumer behavior/psychology
literature related to digital and social media marketing, and many important donations to …