… digital marketing brings for customers With rapid technological developments, digital marketing
has … ▪ Stay updated with products or services - Digital marketing technologies allow the …

… tendencies of development of digital marketing the most actual directions of marketing activity
… -overview Challenges of using digital technologies in digital marketing One of the biggest …

… tool that integrates cloud computing, network devices, computer and digital content of
marketing. In this paper technological advancements in AI and its influence on digital marketing …

… between the development of marketing theory and scientific-technical progress. It is
obvious that the ever-changing realities of economy predetermine moral ageing of the theoretical …

… Yet, over this time we have seen huge developments in digital media and marketing technology
to provide new ways for businesses to communicate across the customer lifecycle. Over …

… Digital marketing oriented to digital products and services has taken the stage as one …
developments in information systems. The nascent developments experienced in digital marketing …

… in marketing activities based on technological developments and to explain the distinctive
features of each marketing … should move to Marketing 4.0 in order to survive in the digital era. …

… This study examines the idea of digital marketing … analysis of the transformation of digital
marketing and how it affects gaining … most recent technology developments in digital marketing, …

… environment, the use of the digital marketing communication instruments to promote the
energy efficient and environmentally friendly technologies at the market. The organizational …

… One of the most significant changes in the last decade in the business environment has
been caused by the development of information technologies and the internet. The internal …