… as relevant primarily to ‘high-technology’ industries, with examples … outside ‘high technology’
that are early adopters of the … beyond high tech to more traditional and mature industries. …

This paper takes a contingency view to investigate how the role of early adopters ( EA s) in
the diffusion process changes between platform and nonplatform innovations, what launch …

… early adopters of a new technology. The advantages of BEV ownership were found to be
saving money, environmental protection, high-tech, … data from actual adopters were identified. …

… This is an interesting finding because it means that earlier adopters are not significantly … ,
the early adopters are not necessarily heavy users of innovative functions of a high-tech product…

… However, it soon became clear that the initially envisioned early adopters either did not
purchase the technology themselves (in the case of Companies A and D) or did not bolster …

… Lead users and early adopters are often blogging or reading and commenting on blogs.
Blogs, which are characterized by postings, links, and readers' comments, create a virtual “…

… five indicators to identify early adopters: innovativeness, being tech-savvy, … early adopters.
The results of our model indicate that early adopters are likely to be highly mobile, have a high …

… adopters, a negative post-purchase attitude of early adopters can significantly limit customer
acceptance of a high-tech … depending on the type of high-tech innovation. The marketing …

… the extent to which early adopter characteristics are different or similar in whether they adopt
disruptive or sustaining innovations. A deeper understanding of early adopters could assist …

… that early adopters have in the commercialization of a technological innovation in high-tech …
effective in high-tech markets for stimulating positive acceptance of the innovation among its …