… To answer the above questions, we consider an entertainment supply chain consisting of
a live streaming platform, a union, and a mass of heterogeneous streamers. We specifically …

… contract can help the live streaming commerce supply chain system to achieve higher …
Therefore, exploring the contractual relationship and compensation mechanisms between …

… a live streaming commerce supply chain system composed of … We also develop the pricing
and live streaming service effort … An analysis of compensation mechanisms for live streaming …

… extended the compensation plan research to supply chain management with asymmetric …
compensation plans in a live streaming platform supply chain where streamers supply content …

… compensation mechanism for a live streaming supply chain. … live streaming spillover effect
of the influencer live streaming … to analyze its impact on supply chain members’ decisions. In …

… decisions in a live streaming commerce supply chain. The findings … problems, which seriously
damages the interests of brand … influences of a cost-sharing mechanism on the LSE-LSSC. …

… for optimizing the supply chain system associated with live broadcast assistance to agriculture
… Therefore, we refer to the demand for streaming traffic conversion as the “streamer traffic …

… Coordination is a fundamental mechanism in low-carbon supply chains, as it fosters … A
higher conversion rate for products recommended by the live streamer indicates a greater …

… The two-part tariff contract requires the e-tailer to pay a fixed fee to the manufacturer for the
… This paper discussed the dual channel supply chain system of live streaming and traditional …

… retailing format and live streaming selling has its own operation mechanism and independent
… We assume the willingness to pay for the product in live streaming room is \(v\), which is …