Online social networks gained their popularity from relationships users can build with each
other. These social ties play an important role in asserting users' behaviors in a social …

The studying of social influence can be used to understand and solve many complicated
problems in social network analysis such as predicting influential users. This paper focuses …

Online social networks have seen an exponential growth in number of users and activities
recently. The rapid proliferation of online social networks provides rich data and infinite …

The measurement of influence in social networks has received a lot of attention in the data
mining community. Influence maximization refers to the process of finding influential users …

Social influence analysis has become one of the most important technologies in modern
information and service industries. Thus, how to measure social influence of one user on …

Online social networks are becoming a true growth point of Internet. As individuals
constantly desire to interact with each other, the ability for Internet to deliver this networking …

Today, social networks are a valued resource of social data that can be used to understand
the interactions among people and communities. People can influence or be influenced by …

Social influence is the behavioral change of a person because of the perceived relationship
with other people, organizations and society in general. Social influence has been a widely …

The central idea in designing various marketing strategies for online social networks is to
identify the influencers in the network. The influential individuals induce “word-of-mouth” …

Influence propagation and maximization is a well-studied problem in social network mining.
However, most of the previous works focus only on homogeneous social networks where …