Understanding wine consumer behavior: recent insights and open issues

UR Orth, RCG Arnold - Mercati e competitivita, 2009 - francoangeli.it
Understanding wine consumer behavior: Recent insights and open issues-Research into
the processes underlying consumer behavior related to wine has made great strides in the …

Consumer behavior toward wine products

MB Lai - Case Studies in the Wine Industry, 2019 - Elsevier
The new wine scenario, a consequence of the globalization of the world's wine market, has
resulted in a new geographical map for wine where the number of wine consumers is …

[HTML][HTML] Consumer behaviour for wine 2.0: A review since 2003 and future directions

L Lockshin, AM Corsi - Wine Economics and Policy, 2012 - Elsevier
This paper summarises the main findings concerning consumer behaviour for wine
published in academic journals in the last ten years and provides some suggestions about …

Recent trends in the wine consumers' behaviour and need for effective marketing strategies

A Galati, M Crescimanno, A Coelho… - Br. Food J, 2020 - emeraldgrouppublishing.com
This Special issue will present new and important insight on the wine consumers' attention
to health food aspects and environmental problems which has become ever greater and the …

Consumer behaviour and wine consumption: a conceptual framework.

J Olsen, L Thach - 2001 - cabidigitallibrary.org
This article presents a conceptual framework for understanding consumer behaviour with
regards to wine purchasing and consumption. The framework is based on a compilation of …

[PDF][PDF] Factors influencing consumers' behavior on wine consumption: a literature review

A Vlachvei - 2011 - dspace.wunu.edu.ua
Aspasia VLACHVEI FACTORS INFLUENCING CONSUMERS’ BEHAVIOR ON WINE
CONSUMPTION: A LITERATURE REVIEW Page 1 JOURNAL OFEUROPEANECONOMY Vol. 10 …

What is the perceived value of wine? A cross-generation study of consumer wine perception and consumption behavior

KP Wiedmann, S Behrens, N Hennigs… - … on the Past to Shape the …, 2015 - Springer
As a consequence of the highly complex nature of wine as a product, a deeper
understanding of the key drivers of consumer wine perception and consumption behavior is …

Wine Consumer Studies: Current Status and Future Agendas

V Neelavar Kelkar, J Mallya, V Payini… - F1000Research, 2024 - f1000research.com
Background As wine has become more than just a drink, exploring wine consumer studies
provides a better understanding of various factors that shape the wine industry. Therefore …

[PDF][PDF] Wine purchase intentions: A push-pull study of external drivers, internal drivers, and personal involvement

D Reynolds, I Haglund, J Taylor… - … Association of Wine …, 2013 - wine-economics.org
The wine industry has long been interested in understanding what drives consumer
behavior regarding wine purchases. And while the marketing literature emphasizes the …

Grapes and wine seminar—prospering in the 1990s: changing your view of the consumer

AL Spawton - International Journal of Wine Marketing, 1991 - emerald.com
Who is the wine consumer? Who cares? The wine industry globally is a multibillion dollar
industry, yet research into the behaviour of the typical wine consumer is limited. This article …