Artificial Intelligence (AI) has vast potential in marketing. It aids in proliferating information
and data sources, improving software's data management capabilities, and designing …

The evolution of artificial intelligence (AI) has drastically changed the dynamics of today's
business world. One of the most significant applications of AI is in the field of marketing …

Artificial intelligence can be defined as the simulation of human intelligence processes by
machines, which ranges across capabilities such as voice/image recognition, decision …

The emergence of artificial intelligence (AI) has changed the dynamics of the business
world. One of the significant applications of AI is in the marketing field that helps in improved …

Information technology and its implications have shown significant developments in the last
decades. The internet revolution and digital marketing have created a shrinking force on …

Artificial intelligence based applications are emerging in a broad range of expert domains.
News about AI based solutions in medicine, industrial production processes, logistics …

The increasing use of Artificial Intelligence (AI) in Marketing can facilitate, expand and
modify markets. AI tools and devices in marketing are deeply related to consumer behavior …

The digital transformation led by disruptive technologies can help organizations address
numerous challenges and deliver better customer value through innovative technologies in …

Marketing has become complex in the last one decade with the introduction of Artificial
Intelligence. Artificial Intelligence Marketing is a technique of optimally utilizing technology to …

Purpose The purpose of this paper is to explore the various application of artificial
intelligence (AI) to social media and digital advertising professionals and agencies to …