With the emergence of artificial intelligence (AI), the technological revolution has
transformed human lives and processes, empowering the products and services in today's …

Products and services empowered by artificial intelligence (AI) are becoming widespread in
today's marketplace. However, consumers have mixed feelings about AI technologies due to …

Despite the recent developments in AI, ethical questions arise when consumers contemplate
how their data is being treated. This paper develops a conceptual model building on the …

This paper delves into the critical role of Artificial Intelligence (AI) in fostering sustainable
business practices and enhancing environmental management. At the heart of this study is …

The technical and economic benefits of artificial intelligence (AI) are counterbalanced by
legal, social and ethical issues. It is challenging to conceptually capture and empirically …

With artificial intelligence (AI) becoming increasingly capable of handling highly complex
tasks, many AI-enabled products and services are granted a higher autonomy of decision …

Artificial intelligence (AI) is (re) shaping strategy, activities, interactions, and relationships in
business and specifically in marketing. The drawback of the substantial opportunities AI …

In contemporary economies, artificial intelligence (AI) and machine learning (ML) algorithms
are frequently utilised in generating judgments that have far-reaching consequences for …

The potential impacts of machine learning and artificial intelligence (AI) on society are
receiving increased attention owing to the rapid growth of these technologies during the …

Artificial intelligence (AI), defined as “a system's ability to correctly interpret external data, to
learn from such data, and to use those learnings to achieve specific goals and tasks through …