[PDF][PDF] Impact of marketing strategy on business performance a study of selected small and medium enterprises (Smes) In Oluyole Local Government, Ibadan, Nigeria
A GbolagadeAdewale, IO Oyewale - Ibadan, Nigeria, 2013 - academia.edu
This research paper investigates the impact of marketing strategy on business performance
with special reference to the selected SMEs in Oluyole local government area Ibadan …
with special reference to the selected SMEs in Oluyole local government area Ibadan …
Product innovation and performance of haco tiger brands East Africa
NS Wasike - 2014 - erepository.uonbi.ac.ke
Understanding the relationship between innovation and performance is relevant for
researchers, policy makers and managers. Innovation is widely regarded as one of the most …
researchers, policy makers and managers. Innovation is widely regarded as one of the most …
Influence of Strategic Product Innovation on Performance of Women-Owned SMEs in Port Harcourt, Nigeria
I Awosika, TNT Ndidi - American Journal of Business and Strategic …, 2023 - gprjournals.org
Purpose: The purpose of this study was to explore the influence of strategic product
innovation on the performance of women-owned SMEs in Port Harcourt, Nigeria …
innovation on the performance of women-owned SMEs in Port Harcourt, Nigeria …
[PDF][PDF] RELATIONSHIP BETWEEN OPERATIONAL INNOVATION AND MSMES PERFORMANCE IN YOBE STATE NIGERIA
UG ADAMU, M GIRGIR - Journal of Management Science …, 2023 - berkeleypublications.com
Poor marketing strategy has been found to be one of the most common issues confronting
Micro Small and Medium Enterprises. The study was conducted to determine the …
Micro Small and Medium Enterprises. The study was conducted to determine the …
[引用][C] Marketing strategies adopted by agricultural trading companies in Kenya and their effect on firm competitiveness
SJ Njoroge, H Gachunga - Strategic Journal of Business & Change Management, 2008
[PDF][PDF] Effects of innovation strategies on performance of commercial banks in Kenya
FB Sumiyu - International Journal of Social Sciences and …, 2013 - ijsse.org
Innovation involves acting on the creative ideas to make some specific and tangible
difference in the domain in which the innovation occurs. Innovation is defined as the …
difference in the domain in which the innovation occurs. Innovation is defined as the …
[引用][C] INFLUENCE OF INNOVATIVE MARKETING STRATEGY ON NON-FINANCIAL PERFORMANCE OF SELECTED MANUFACTURING COMPANIES IN LAGOS …
JO ADENUGA
Extent of Adoption of Marketing Research in Micro, Small and Medium Sized Enterprises (Msme): a Case Study of the Nairobi Central Business District
PN Kaiga - 2013 - erepository.uonbi.ac.ke
Marketing research is any organized effort to gather information about markets or customers.
It is a systematic gathering and interpretation of information about markets using analytical …
It is a systematic gathering and interpretation of information about markets using analytical …