[PDF][PDF] EFFECTS OF PROMOTIONAL STRATEGIES ON THE GROWTH OF SMALL SCALE ENTERPRISES IN SOUTHWEST, NIGERIA

AA OLUFEMI, TP AKILAPA, AA KANMODI… - African Journal of … - ijaar.org
This study was undertaken to investigate the effect of promotional strategies on the growth of
Small Scale Enterprises in Southwestern Nigeria. Specifically, the study examined the …

[PDF][PDF] Market growth strategies and performance of small and medium scale enterprises in Benue State, Nigeria

EL Asenge, TT Asue - Saudi Journal of Business and …, 2020 - saudijournals.com
In all economies Small and Medium Scale Enterprises (SMEs) constitute the vast majority of
business establishments thereby contributing to employment generation, poverty reduction …

Innovation strategies and Competitive advantage in the Telecommunication industry in Kenya

JK Muita - 2013 - erepository.uonbi.ac.ke
The telecommunication industry in Kenya has been characterized by declining voice
revenues, increased regulations, technological advancements and changing consumer …

[PDF][PDF] MARKET EXPANSION STRATEGIES AND PERFORMANCE OF TELKOM KENYA LIMITED IN NAIROBI CITY COUNTY, KENYA

J LUVUSI - 2020 - ir-library.ku.ac.ke
The environmental conditions of many companies have changed rapidly. This resulted to
serious competition among telecommunication companies in Kenya, which caused Telkom …

Strategic choices and performance of small and medium enterprises in Uganda: a case of Nakawa division

E Isiagi - 2019 - kyuspace.kyu.ac.ug
This study sought to examine the relationship between strategic choices and the
performance of Small and medium enterprises in the Ugandan. The study focus was on …

[PDF][PDF] The Contribution of Innovations to the Growth and Competitiveness of South African Small and Medium-Sized Enterprises

P Saah, C Mbohwa, N Madonsela - … & Management Studies. https://doi. org …, 2023 - ijbms.net
Small and medium-sized businesses (SMEs) are crucial for the growth of economies and the
creation of jobs in most emerging nations. This study's goal is to investigate and evaluate …

[PDF][PDF] The impact of innovation on small and medium enterprises performance: Empirical evidence from Hargeisa, Somaliland

MH Abdilahi, AA Hassan… - International Journal of …, 2017 - academia.edu
This study examines the impact of innovation on the performance of Small and Medium
Enterprises (SMEs) in Hargeisa, Somaliland. Target population of the study was 6930 SMEs …

Product Innovation As A Competitive Strategy In Barclays Bank Of Kenya Limited

SN Mwenje - 2011 - erepository.uonbi.ac.ke
The banking industry has remained relatively constant over the past several decades;
however liberalized domestic regulation, intensified internal competition, rapid innovations …

[PDF][PDF] Effect of market penetration management strategies on performance of Small Enterprises in Kenya: A case of Migori County

E Otieno, C Momanyi, DS Omari - International Journal of Novel …, 2020 - noveltyjournals.com
Small businesses in Kenya face a myriad of challenges. Most of the establishments have
gone under the waters due to various reasons including market turbulences. The …

The influence of innovation on the performance of small and medium enterprises in Zimbabwe

C Makanyeza, G Dzvuke - Journal of African Business, 2015 - Taylor & Francis
Based on a survey of 200 SMEs, this research investigated innovation's influence on the
performance of small and medium enterprises (SMEs) in Harare, Zimbabwe. The study …