[PDF][PDF] Increasing customers' loyalty. The contribution of marketing strategy, service quality and customer satisfaction

OS Themba, N Razak, H Sjahruddin - Archives of Business …, 2019 - researchgate.net
There are several factors that can increase consumer loyalty. This research was carried out
on all consumers of Wuling cars who make a purchased and cars services until October …

An investigation of mediating and moderating variables in service quality–Customer loyalty relationship: A research agenda

M Srivastava, AK Rai - International Journal of Customer …, 2013 - igi-global.com
With the increasing focus on customer relationships and profound impact that customer's
evaluative judgements exercise on customer loyalty, it is important to uncover the directional …

[PDF][PDF] Influencers of customer satisfaction-customer loyalty relationship: a conceptual research model

M Srivastava - Journal of Faculty of Management Studies, Banaras …, 2015 - iimidr.ac.in
The association between customer satisfaction and customer loyalty has so far attracted
ample dscussions, deliberations and discourses in theory and practice of marketing: Most of …

The factors that affect customer value and its impact on the customer loyalty

JR Donny, U Juju, MLN Rosmadi - … International Research and …, 2018 - bircu-journal.com
This study aims to find out and analyze the factors that influence customer value and their
impact on customer loyalty. This study uses quantitative methods with descriptive and …

[PDF][PDF] The influence of customer experience on customer loyalty in telecommunication industry

N Imbug, SNA Ambad, I Bujang - International Journal of …, 2018 - academia.edu
This study aims to examine the relationship between customer experiences and customer
loyalty in the context of telecommunication industry. A self–administrated questionnaire was …

The influence of service quality and price on alfamart consumer loyalty with customer satisfaction as mediation variables

MT Herawaty, A Aprillia, A Rahman… - International Journal of …, 2022 - ijosmas.org
This study aims to analyze the quality of service and price on consumer loyalty, with the
variable customer satisfaction as a mediating variable. Data collected from 100 respondents …

[PDF][PDF] Determinants of customer loyalty. A theoretical approach

C Bobâlcă - Journal of International Scientific Publications, 2014 - Citeseer
Economy & Business Journal of International Scientific Publications www.scientific-publications.net
DETERMINANTS OF CUSTOMER Page 1 Economy & Business Journal of International Scientific …

[PDF][PDF] A study on the impact of service quality on customer satisfaction and customer loyalty with reference to service marketing context: Theoretical Approach

P Chattopadhyay - IRE journals, 2019 - topflightvalet.com
The research paper explained the role and the importance of customer satisfaction and
loyalty in detail. Customers are the link to an any level and type of business success. A …

Determination of consumer loyalty through customer satisfaction

R Septiano, L Sari - … International Journal of Economics, Finance & …, 2020 - dinastipub.org
Customer satisfaction causes customers to be loyal so that the company can maintain a
sustainable competitive advantage. This study aims to determine the impact of brand image …

[PDF][PDF] Relationship between customer satisfaction and customer loyalty

N Zephan - CENTRIA UNIVERSITY OF APPLIED SCIENCE …, 2018 - academia.edu
Establishing the link that exist between customer satisfaction and customer loyalty, and the
factors influencing these concepts is the primary motive for this research work. It will be of …