AM Kaplan - International Journal on Media Management, 2015 - Taylor & Francis
Social media, defined as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0 and that allow the creation and exchange of user …
This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in …
K Weller - Online information review, 2015 - emerald.com
Accepting the challenges of social media research | Emerald Insight Books and journals Case studies Expert Briefings Open Access Publish with us Advanced search Accepting the …
Social media are increasingly implemented in work organizations as tools for communication among employees. It is important that we develop an understanding of how …
This paper reviews the use of social media in a work place setting. Reviews on the history of social media and definitions are initially made to prepare the reader for the language of the …
The emergence of social media such as blogs and microblogs; social networking sites; virtual game world; collaborative projects; content communities and virtual social world have …
B Ahmadinejad, HN Asli - International Journal of Management …, 2017 - researchgate.net
E-marketing is not only associated with selling products and services. It is the management process for handling communication between the organization and the customer. As well as …