[HTML][HTML] Retailing and retailing research in the age of big data analytics

MG Dekimpe - International Journal of Research in Marketing, 2020 - Elsevier
As a research domain, the retail sector has always had many appealing features, such as its
size, its multi-faceted and dynamic nature, the possibility for researchers to exploit their own …

How big data analytics impacts the retail management on the European and American markets

MH Sazu, SA Jahan - CECCAR Business Review, 2022 - ceeol.com
Many studies on big data analytics focused on specialized use cases in business
environments. Studies have been performed on the use of big data analytics in order to …

Using data and big data in retailing

M Fisher, A Raman - Production and Operations …, 2018 - journals.sagepub.com
In this essay, we examine how retailers can use data to make better decisions and hence,
improve their performance. We have been studying retail operations for over two decades …

The role of big data and predictive analytics in retailing

ET Bradlow, M Gangwar, P Kopalle, S Voleti - Journal of retailing, 2017 - Elsevier
The paper examines the opportunities in and possibilities arising from big data in retailing,
particularly along five major data dimensions—data pertaining to customers, products …

Scientific method and retailing research: A retrospective

JR Brown, RP Dant - Journal of Retailing, 2008 - Elsevier
In this paper, we review the 164 articles published in the Journal of Retailing over the 2002–
2007 time-span, the period reviewed by Grewal and Levy in their recent article entitled …

The evolution and future of retailing and retailing education

D Grewal, S Motyka, M Levy - Journal of Marketing …, 2018 - journals.sagepub.com
The pace of retail evolution has increased dramatically, with the spread of the Internet and
as consumers have become more empowered by mobile phones and smart devices. This …

Retailing research: Past, present, and future

D Grewal, M Levy - Journal of retailing, 2007 - Elsevier
The field of retailing has experienced significant changes in recent years. In this article, we
review articles published in Journal of Retailing over the 2002–2007 time span, classified …

The role of machine learning analytics and metrics in retailing research

XS Wang, JHJ Ryoo, N Bendle, PK Kopalle - Journal of Retailing, 2021 - Elsevier
This research presents the use of machine learning analytics and metrics in the retailing
context. We first discuss what is machine learning and explain the field's origins. We then …

The theoretical domains of retailing research: a retrospective

JR Brown, RP Dant - Journal of retailing, 2009 - Elsevier
In a previous review article [Brown, James R. and Dant, Rajiv P.(2008a),“Scientific Method
and Retailing Research: A Retrospective,” Journal of Retailing, 84 (April), 1–13], we had …

Big Data consumer analytics and the transformation of marketing

S Erevelles, N Fukawa, L Swayne - Journal of business research, 2016 - Elsevier
Consumer analytics is at the epicenter of a Big Data revolution. Technology helps capture
rich and plentiful data on consumer phenomena in real time. Thus, unprecedented volume …