MH Sazu, SA Jahan - CECCAR Business Review, 2022 - ceeol.com
Many studies on big data analytics focused on specialized use cases in business environments. Studies have been performed on the use of big data analytics in order to …
M Fisher, A Raman - Production and Operations …, 2018 - journals.sagepub.com
In this essay, we examine how retailers can use data to make better decisions and hence, improve their performance. We have been studying retail operations for over two decades …
ET Bradlow, M Gangwar, P Kopalle, S Voleti - Journal of retailing, 2017 - Elsevier
The paper examines the opportunities in and possibilities arising from big data in retailing, particularly along five major data dimensions—data pertaining to customers, products …
JR Brown, RP Dant - Journal of Retailing, 2008 - Elsevier
In this paper, we review the 164 articles published in the Journal of Retailing over the 2002– 2007 time-span, the period reviewed by Grewal and Levy in their recent article entitled …
The pace of retail evolution has increased dramatically, with the spread of the Internet and as consumers have become more empowered by mobile phones and smart devices. This …
D Grewal, M Levy - Journal of retailing, 2007 - Elsevier
The field of retailing has experienced significant changes in recent years. In this article, we review articles published in Journal of Retailing over the 2002–2007 time span, classified …
This research presents the use of machine learning analytics and metrics in the retailing context. We first discuss what is machine learning and explain the field's origins. We then …
JR Brown, RP Dant - Journal of retailing, 2009 - Elsevier
In a previous review article [Brown, James R. and Dant, Rajiv P.(2008a),“Scientific Method and Retailing Research: A Retrospective,” Journal of Retailing, 84 (April), 1–13], we had …
Consumer analytics is at the epicenter of a Big Data revolution. Technology helps capture rich and plentiful data on consumer phenomena in real time. Thus, unprecedented volume …