Targeted advertising in conjunction with on-demand media content

D Danker - US Patent App. 10/809,630, 2005 - Google Patents
BACKGROUND 0002 Technological advances have led to consumer use of digital video
recorders (DVRs), which enable television Viewers to digitally record broadcast television …

Method of allocating optimal payload space

A Lemma, L Van De Kerkhof… - US Patent App. 10/596,929, 2007 - Google Patents
0002 Producers of audiovisual programme content, for example television broadcasters or
advertisers, are often interested in knowing where and when their programme content is …

Presentation of auxiliary content via a content presentation device

MT Boggie, JC Anderson… - US Patent App. 11/941,655, 2009 - Google Patents
Auxiliary content not associated with programming content is provided to a content
presentation device by at least one content provider. Similarly, programming content …

Electronic devices and methods that insert addressable chapter marks relative to advertising content in video streams

S Ekstrand - US Patent 8,249,423, 2012 - Google Patents
6,711,741 B2* 3/2004 Yeo................................. 725/87 tent in the received video stream, and
to record addressable 7,272,295 B1* 9/2007 Christopher...... 386,251 chapter marks for the …

Systems and methods using digital watermarking and identifier extraction to provide promotional opportunities

KL Levy, JR Meyer, HH Andrews III - US Patent 8,055,899, 2011 - Google Patents
The present disclosure relates to processing media content (eg, video or audio signals). One
claim recites a method including: receiving first content comprising a video portion or an …

Monitoring individual viewing of television events using tracking pixels and cookies

Z Neumeier, M Collette, WL Hoarty - US Patent 9,838,753, 2017 - Google Patents
A real-time content identification and tracking system enabling monitoring of television
programming consumption specific to an individual television or other viewing device …

Dynamic advertisement copy insert

FR Sandoval - US Patent 8,473,977, 2013 - Google Patents
BACKGROUND Real-time advertisement placement, commonly referred to as dynamic
advertisement insertion, corresponds with the insertion of selectable advertisements during …

Methods and systems for selectively displaying advertisements

S Ozer, MP Hart, WWA Cho, CK Chau - US Patent 7,536,316, 2009 - Google Patents
The present invention generally relates to managing the delivery of advertising impressions
on devices that are inter mittently-connected to a network. More specifically, the present …

Systems and methods for extracting and generating images for display content

K Ye, G Zhang - US Patent App. 14/157,955, 2015 - Google Patents
BACKGROUND 0002. In a computerized content delivery network, third party content
providers typically design and provide display content (eg, display advertisements) for …

Two-stage digital program insertion system

EA Krause, P Monta, R Farassat… - US Patent App. 12/384,278, 2010 - Google Patents
Apparatus and methods are provided for inserting advertisements and/or to perform
grooming functions after a video, audio and/or data stream has been transrated and/or …