Service quality is vital to the success of any service organization. The rapid growth of the
Malaysian hotel industry in the 2000's forced hotel operators to seriously recognize the …

This study examines the relationships between corporate image, brand awareness, service
price, service quality, customer support services, and customer loyalty, and investigates the …

The main purpose of this research is to examine the effects of brand image on customer
satisfaction and loyalty intention. It also examines the relationships between the brand …

The main purpose of the study was to empirical research on the effect of brand image and
perceived value on customer satisfaction and customer loyalty at convenience stores in …

Purpose: The study aims to analyze the extent in which a bank is trying to provide the best
service to survive in the long term and what is demanded from it to be the best banking …

In this research article we have examine the relationship between brand image, customer
satisfaction and loyalty intention in the context of cosmetic product of selected company …

Corporate reputation is an intangible asset of the organizations which could help to sustain
the competitive advantage for a longer period. However, ineffective development of …

Branding is known to be important to an organization. Through effective and efficient
branding research and development, it is believed that the attainment of proper …