The growth of social media in organizations is reshaping internal communication strategy.
This article explores the value of internal social media with a focus on employee …

Purpose The paper aims to highlight the role of enterprise social media as an internal
workplace tool for employee engagement purposes. Design/methodology/approach The …

Purpose This chapter examines the use of social media within organizations in order to
engage with both current and potential future employees. Design/methodology/approach It …

The emergence of internal social media platforms/applications is creating opportunities for
organizations to promote collaboration between employees and to improve employee …

Many organizations have started using social media (aka Enterprise 2.0) tools internally to
interact with their employees. A number of companies, including Best Buy and Dell, have …

This study explores whether and how internal social media influences employee
engagement, a top priority for those working in public relations. Specifically, it proposes and …

Social media and the world of work : A strategic approach to employees’ participation in social
media | Emerald Insight Books and journals Case studies Expert Briefings Open Access Publish …

Purpose To advance the theoretical understanding of employees' advocacy on social media,
this study aims to propose and test an integrative model that incorporates individual and …

Decisions about social media in organizations are not made lightly. Corporate executives
are faced with an ever changing and in many cases, uncontrollable opportunity with social …

This book will help companies of all sizes develop and implement a strategy to become a
SocialCorp, a company that has adopted social media intelligently and effectively, in a way …