Recently, there has been a dramatic proliferation in the number of blogs; however, little is
published about what motivates people to participate in blog activities. Based on the theory …

Purpose–Weblogs, or blogs, have been a significant new development in recent years.
Many businesses have begun using blogs to stimulate discussions, garner ideas, and …

This article investigates the uses and motivations for connecting to blogs. Rather than
relying on motivations from preexisting scales measuring traditional media or Internet use …

As the number of blogs increases dramatically, these online forums have become important
media people use to share feelings and information. Previous research of blogs focuses on …

This study examines factors influencing students' continuance intention to use blogs to learn
in an undergraduate-level course. The research uses constructs from relevant theoretical …

This study is designed to investigate factors influencing undergraduate students'
continuance intention to use blogs for learning in a management information systems …

We conducted a questionnaire survey of personal blog authors (N= 1,434) and examined
two hypothesized models using structural equation modeling to clarify the psychological and …

Blogs, or weblogs, have rapidly grown in recent years. Blogs are easy to use, possess
interactive features and attract widespread use, leading them to be recognised as a …

This study examines consumers' attitude toward the blog and the effect of the blog on the
purchase intention. The research model developed by the authors on the basis of previous …

Although much has been learned about political and news blogs, there has been a lack of
research on personal journal blogs. They deserve further research attention because of the …