Based on the theory that both manual and cognitive tasks can be replaced by Artificial
Intelligence, this study explores, using a qualitative research method, the impact of Artificial …

Purpose: The aim of this study is to determine the Impact of AI in digital marketingby
analyzing and determining how companies utilize AI to improve performance. Method: This …

Artificial intelligence (AI)-enabled digital marketing is revolutionizing the way organizations
create content for campaigns, generate leads, reduce customer acquisition costs, manage …

The increasing use of Artificial Intelligence (AI) in Marketing can facilitate, expand and
modify markets. AI tools and devices in marketing are deeply related to consumer behavior …

The purpose of the current study paper is to provide a review of earlier studies that have
examined the crucial role of artificial intelligence (AI) in digital marketing. AI has become a …

In recent years, artificial intelligence (AI) has become an emerging trend in different fields:
science, business, medicine, automotive and education. AI has also reached marketing. The …

In the globalised world, artificial intelligence (AI) has proved to have a significant impact on
digital marketing. AI has transformed digital marketing campaigns with effective planning …

It is no doubt that now a day's Artificial intelligence (AI) is anemergent technology in the
digital marketing industry. Commercial Artificial Intelligence (AI) is an important topic for …

It is important to implement artificial intelligence (AI) because it can simplify and solve
complex problems faster than humans. Because AI learns about people and their behavior …

This research explores the opportunities and challenges of artificial intelligence (AI) to
improve technologies used in digital marketing. It aims to understand the impact of AI tools …