Services that let customers access goods, such as car-sharing, are gaining increasing relevance as an alternative to ownership. These access-based services allow consumers to …
A Oyedele, P Simpson - Journal of Services Marketing, 2018 - emerald.com
Purpose This study aims to test) commercial sharing utility model of access-based consumption use in three different contexts: car-sharing, room-sharing and household …
A Lehr, M Büttgen, S Bartsch - Schmalenbach Journal of Business …, 2021 - Springer
Access-based service usage, or simply “sharing”, is an emerging consumption trend many companies pursue. As various firms seek to exploit this trend, however, consumers might not …
Sharing systems are increasingly challenging sole ownership as the dominant means of obtaining product benefits, making up a market estimated at more than US $100 billion …
Consumer decision-making is a focal interest of consumer research and will remain important as marketplace trends, such as the growing prevalence of access-based …
Access-based services (ABS)—in which consumers do not physically own material goods but gain access to services by registering with the provider—have risen in popularity as an …
Consumers' outlook towards acquisition-based consumption is changing, and the importance of ownership is fading. Using the stimulus-organism-response framework and a …
Purpose Recently, the sharing economy has attracted considerable attention. This emerging paradigm is driven by powerful technological forces and has the potential to change the way …
Accessing products instead of owning them is becoming increasingly popular. However, most marketing knowledge cannot simply be transferred to access. This dissertation …