Materials and Methods: This study is a correlation descriptive research. Study population
was the nurses in selected hospitals of Isfahan and the sampling has been conducted using …

Nowadays, customers are regarded as a commodity. Customer Relationship Management
(CRM) in a bank entails important phases such as integrating the communication tools to …

A highly competitive market makes companies need to maintain a positive relationship with
their customers. A good CRM (customer relationship management) program will help the …

The purpose of this research is to study the relationship between customer relationship
management (CRM) practices and customer satisfaction in the private higher education …

Purpose The purpose of this paper is to investigate the relationship between customer
relationship management (CRM) dimensions (ie top management support, customer …

Nowadays, many businesses such as banks, insurance companies, and other service
providers have realized the importance of Customer Relationship Management (CRM) and …

Customers have become crucial for every organization. Due to the competitive environment,
customer relationship management (CRM) is one of the important business strategy for …

In a competitive and globalized banking era, customers constitute one of the most important
and valuable assets of a bank. Banks' technological developments are interpreted as the …

Customer Relationship Management (CRM) is the strongest and the most efficient approach
in maintaining and creating close relationships with customers in the service sectors …

The healthcare industry in various countries around the world is in different stages of their
organizational performance. The importance of CRM practices in the achievement of …