Digital marketing is a module of marketing that is used to promote an organisation's products
and services through the use of the internet and digital technologies. Brand loyalty is a …

Manufacturers have faced brand trust and loyalty problems after the emergence of the
internet and social networking sites. The benefits of marketing activities are leveraged …

Due to the growth and diversity of e-commerce technologies, the increase in the number of
virtual stores has increased the importance of the factors that make customers want to buy e …

Technology becomes an important part that cannot be separated from human life today,
including the business world. The ease, speed, and practicality provided by technology …

The study aims to investigate the effects of Digital marketing in brand awareness. Data were
collected through random questionnaires and has been given to the consumers. The …

The idea of marketing recently converging to Digital marketing and digital marketing is
becoming the most effective means for building business-customer relationships with long …

In an intensively aggressive and competing market, consumers are exposed to countless
choices and alternatives which make his satisfaction very crucial. Brands employ different …

The main purpose of our study is to determine the effects of digital marketing on the
recognition of brands. For this purpose, an interview was done with 10 managers …

This research work examines the impact of digital marketing on Brand awareness and Brand
Loyalty on the case of Awash wine. The paper considers for evaluation the company's …

The objective of this research was to find out the importance of digital media and business to
increase their revenues and market their products in a better way. Another objective of this …