Humans display a number of puzzling choice patterns that contradict basic principles of
rationality. For example, they show preferences that change as a result of task framing or of …

A fundamental characteristic of human cognition is our limited capacity for processing
information. We cannot see, attend to, remember, or react to everything that we encounter in …

Recently the signal-suppression account was proposed, positing that salient stimuli
automatically produce a bottom-up salience signal that can be suppressed via top-down …

Choice-based conjoint is a popular technique for characterizing consumers' choices. Three
eye-tracking studies explore decision processes in conjoint choices that take less time and …

Recently it was argued that in addition to top-down and bottom-up processes, lingering
biases of selection history play a major role in visual selection (Awh, Belopolsky & …

Decades of research have established the ubiquity and importance of choice biases, such
as the framing effect, yet why these seemingly irrational behaviors occur remains unknown …

By means of a relatively new eye-tracking method that allows for a test situation much closer
to reality, we recorded and examined gaze time and fixation number within the cancellation …

A highly debated question in attention research is to what extent attention is biased by
bottom-up factors such as saliency versus top-down factors as governed by the task. Visual …

Six principles of attentional economics are developed and employed as a means of
understanding the possible relations between information produced and information …

Intertemporal discount rates vary widely across contexts and individuals. We propose that a
sizable fraction of this variation results from differences in how visual attention is allocated to …