Changing economy also, the status of Lithuania as a member of the EU forces
entrepreneurs of our country change their attitude towards people working in their …

The term socially responsible business has been frequently appearing in public and
business life in the latest time. It represents an innovative approach to business and focuses …

This article analyzes the peculiarities and development of the socially responsible business
and conception of the corporate social responsibility. The analysis of the corporate social …

Significance of socially responsible business activities has been growing constantly in
recent years, mainly in the context of increasing competitiveness and gaining of goodwill …

Sažetak In the last few decades, in Croatia and other countries, corporate social
responsibility has been acquiring new dimension. Companies follow the impact of their …

In this article paradigm transformations in marketing theory are discussed and the approach
that relationship marketing should be considered as the new marketing paradigm, which …

Corporate social responsibility (CSR) is becoming an increasingly important subject of
public discussion because application of this concept does not only affect company's …

Sažetak Contemporary concept of corporate social responsibility (CSR) tends to create an
image of a company as responsive to the society and represent its active commitment to …

Social responsibility in the business presents conception where firms take its responsibility
for the situation and functionality of the whole society. According the conception firms fill their …

At present, the corporate social responsibility should be seen not only in theory, but mainly
at the level of business practice. Companies that apply the concept of corporate social …