Impact of social media usage on organizations

F Parveen - 2012 - aisel.aisnet.org
Social media is a growing phenomenon and have the biggest impact on organizations'
continual communication with customers and the public. It also plays increasingly important …

[PDF][PDF] Social media marketing

M Saravanakumar, T SuganthaLakshmi - Life science journal, 2012 - lifesciencesite.com
During different time era's different methods of communications has developed and changed
the day by day life. Social media has become the method of statement in the 21't century …

[图书][B] Social media: An introduction

M Dewing - 2010 - bdp.parl.ca
Just as the Internet has changed the way Canadians buy music, organize vacations, and
research school projects, it has also affected how they interact socially. Through the use of …

Current challenges in social media management

K Tørning, Z Jaffari, R Vatrapu - … of the 2015 International Conference on …, 2015 - dl.acm.org
Social media management is an emerging field of academic research and organizational
practice. It is concerned with the operational issues, managerial challenges, and …

[图书][B] Understanding social media

V Taprial, P Kanwar - 2012 - books.google.com
Social Media is a term that is used quite often these days. It is the new in-thing and one
would imagine that everyone knows or understands what social media is. It is a fact that …

An overview of social media for marketing

M Kuofie, K Gholston, AC Hakim - International Journal of …, 2015 - search.proquest.com
Due to an environment that is social media driven, it is very important for small businesses to
understand how to utilize social media sites such as Facebook, Instagram, Twitter, etc …

Societal effects of social media in organizations: Reflective points deriving from a systematic literature review and a bibliometric meta-analysis

D Vrontis, E Siachou, G Sakka, S Chatterjee… - European Management …, 2022 - Elsevier
Social media provides its users with uninterrupted access to information for a variety of
matters. On the one hand, social media helps people to express themselves freely and …

[PDF][PDF] E-business through Social Media: A Quantitative Survey (Case Study: Instagram).

B Ahmadinejad, HN Asli - International Journal of Management …, 2017 - researchgate.net
E-marketing is not only associated with selling products and services. It is the management
process for handling communication between the organization and the customer. As well as …

[引用][C] Social Media Impact Theory

YE Rachmad - 2023 - Port Elizabeth Bay Book Publishing …

[PDF][PDF] Adding social features to e-commerce

Z Huang, SY Yoon, M Benyoucef - Proceedings of the Conference on …, 2012 - iscap.us
With the introduction of social media, e-commerce is being transformed from product-
centered to a customer-centered social environment. Such changes strengthen customer …