This study referred to ES-QUAL model of determinant of electronic service quality in online
shopping context and, the purposed of the study is to determine the impact of e-service …

Purpose: This empirical study examines the impact of key factors on E-commerce
Performance and Digital Customer Retention in the online supermarket industry in …

The development of technology produces increasingly sophisticated means, which can be
used as a medium in the development of customer satisfaction-oriented business ventures …

Digital marketing has recently become a serious concern for economic actors. Consumer
perceptions and behavior towards digital marketing of fishery products are very important to …

The issue of customer satisfaction is the focus of attention of stakeholders (government,
business people, suppliers, consumers and so on). This is due to their better understanding …

This study aims to determine the influence of content marketing on Shopee Indonesia's
official Instagram account on e-customer loyalty with customer engagement as mediating …

The goal of this study is to evaluate the way digital marketing (DM) works in increasing
customer satisfaction (CS) and brand loyalty (BL) at the Saudi Arabian Restaurants. The …

This study aims to analyze and explain the result of 1) customer satisfaction over digital
marketing; 2) customer satisfaction over product quality; 3) purchasing decisions over digital …

Digital marketing, which is seen as a new form of marketing and which has given
organizations new options to conduct business around-the-clock, is crucial in today's …

In this era of digitalization, digital marketing strategy is evolving into a new method that is
playing an increasingly essential part in marketing business products. This associative …