The primary objective of this literature review is to examine the digital marketing strategies
used by online business sellers amidst the COVID-19 pandemic. In this case, effective …

Objective: As the COVID-19 pandemic expands its influence across the globe, businesses
are continuously adopting techniques for developing the business model that incorporates …

The global pandemic of Covid-19 while having its impact on various sectors, had a
considerable impact on Digital Marketing and Advertising as well, in global, regional and …

With the rapid growth of e-commerce, businesses are increasingly relying on digital
marketing techniques to attract and engage customers. Understanding the impact of these …

Objective: Digital marketing in the growing world has paved the way for many small-scale
businesses to reach every corner of the geographic locations that they could not reach …

The Covid-19 pandemic has affected the global economy and environment. The main
victims of the covid-19 outbreak are Micro Small and Medium Enterprises (MSMEs) …

Digital marketing is a growing trend day by day, with internet marketing concepts becoming
a powerful medium for digital marketing and electronic devices such as cell phones, digital …

Over the past two decades, marketing has made a paradigm shift from the traditional
approach to the digital approach. The single biggest event that has affected marketing in the …

This study is about the current trend and upcoming future trends in digital marketing. They
use secondary data, a literature review based on current literature, and studies about what is …

This exploratory research examines how the COVID-19 pandemic led to increases in
consumers' social media marketing behaviors in the United States (US). Previous research …