Robo-advisor based on unified theory of acceptance and use of technology

HC Yeh, MC Yu, CH Liu, CI Huang - Asia Pacific Journal of Marketing …, 2023 - emerald.com
… as a theoretical background and explores the attitudes and behavioural intentions (BIs) of
users towards robo-advisors. The … Section 2 of this paper explains the theory and hypothesis …

[PDF][PDF] Adoption of AI-enabled Robo-advisors in Fintech: Simultaneous Employment of UTAUT and the Theory of Reasoned Action

T Roh, BI Park, SS Xiao - Journal of Electronic Commerce …, 2023 - researchgate.net
… By simultaneously employing the unified theory of acceptance and use of technology (… In
this study, a roboadvisor is defined as an “AI-enabled fintech that has both robot and advisory

Factors Influencing the Adoption of Robo Advisory Services: A Unified Theory of Acceptance and Use of Technology (UTAUT) Model Approach

A Bhatia, A Chandani, PK Bhoyar, R Divekar - International Conference on …, 2022 - Springer
… “I believe using Robo advisory services will allow me to accomplish learning tasks more
quickly” and “I believe using Robo advisory services would increase my productivity while …

Analysis of the Robo-Advisor Investment Applications on Investor Satisfaction using Modified Unified Theory of Acceptance and Use of Technology (UTAUT)

YB Adji, IGM Karmawan - 2024 23rd International …, 2024 - ieeexplore.ieee.org
… This research will test how effective the use of Robo Advisor is on Investor satisfaction. This
research is based on the hypothesis that Robo Advisors can help users get good investment …

[HTML][HTML] One size does not fit all: Young retail investors' initial trust in financial robo-advisors

M Nourallah - Journal of Business Research, 2023 - Elsevier
… Based on the initial trust perspective and the unified theory of acceptance and use of
technology, this study develops a conceptual model of YRIs’ initial trust in FRAs, testing it in two …

Understanding consumer's adoption of financial roboadvisors at the outbreak of the COVID‐19 crisis in Malaysia

LY Gan, MTI Khan, TW Liew - Financial Planning Review, 2021 - Wiley Online Library
… This study extended the unified theory of acceptance and use of the technology (UTAUT) …
: trust in robo-advisors, perceived financial knowledge, and tendency to rely on robo-advisors. …

Understanding the acceptance of robo-advisors: towards a hierarchical model integrated product features and user perceptions

M Wu, Q Gao - International Conference on Human-Computer …, 2021 - Springer
unified theory of acceptance and use of technology (UTAUT) [12] offers an overview of these
technology acceptance models and incorporates the most reliable constructs into a unified

Who do you choose? Comparing perceptions of human vs robo-advisor in the context of financial services

L Zhang, I Pentina, Y Fan - Journal of Services Marketing, 2021 - emerald.com
… expectancy of a robo-advisor is lower than that of a financial advisor with high expertise,
and that there is no expected difference between a robo-advisor and a human advisor with low …

Engaging Robo-advisors in Financial Advisory Services: The Role of Psychological Comfort and Client Psychological Characteristics

R Roongruangsee, P Patterson - Australasian Marketing …, 2023 - journals.sagepub.com
… characteristics) and intention to use robo-advisors based on the information economic theory.
Second, to extend the relevance of the unified theory of acceptance and use of technology …

Artificial Intelligence in FinTech: understanding robo-advisors adoption among customers

D Belanche, LV Casaló, C Flavián - Industrial Management & Data …, 2019 - emerald.com
… framework to better understand robo-advisor adoption by a wide … Portuguese potential
users of robo-advisor services confirm the … Findings – Consumers’ attitudes toward robo-advisors, …