… top emergency managers about their social media policies, practices, and use in both …
communication specialists use social media in a one-way or two-way model of communication (…

… the initiator of social media activities by most of the managers in our survey (66%). In contrast,
in LSEs usually the IT department (37%) or the internal communication department (25%) …

… Firms often claim that their presence in social media (SM) is … new interactive pattern into their
communications. Nevertheless, … analysis of the specialized management literature (n = 14), …

… Scholarship engaging specifically with political communication on social media draws similar
conclusions, finding that politicians first and foremost engage in one-way communication …

… We believe that to capitalize on social media, top management must advocate social media
… we define as communication and cooperation between social media personnel and other …

… Based on these conceptual definitions of public relations’ role in strategic communication
management, this study adopts an even more operational definition of strategic …

… use in average three different channels of communication and … of Social Media on the activity
of the contemporary organizations is major and profound and it can be seen on managerial, …

… the use and non-use of social media (SM) by North American hotels for … “social media is
used only at the global level for recruiting” and “currently our company doesn’t use social media …

… communication via social media can be integrated into museum practices. It argues that the
social media … recent findings on and recommendations for social media implementation. …

… From this study, managers can learn how to combine the six communication strategies to
have an effective impact on the corporate reputation. They can also learn how the number of …