Social media in project management: a systematic narrative literature review

A Daemi, R Chugh… - … and Project Management, 2021 - revistas.uminho.pt
… explored social media usage in project management through a … to the project management
areas where social media can … of social media's contribution to the project communication

The (mis) use of social media to communicate CSR in hospitality: Increasing stakeholders'(dis) engagement through social media

L Zizka - Journal of Hospitality and Tourism Technology, 2017 - emerald.com
… The purpose of this paper is to incite discussions among hospitality managers to develop
effective communication strategies which will lead to greater stakeholder engagement among …

Opportunities and threats presented by social media in project management

B Hysa, S Spalek - Heliyon, 2019 - cell.com
… who work in an Agile or Hybrid way are more likely to use SM than managers who … social
media usually supports project managers and team members in such areas as communication

Stakeholders versus Firm Communication in Social Media: The Case of Twitter and Corporate Social Responsibility Information

P Gómez-Carrasco, E Guillamón-Saorín… - European Accounting …, 2021 - Taylor & Francis
management, we study firm Corporate Social Responsibility (CSR) communication in social
media. In … We find that the use of Twitter to communicate CSR information in social media

[引用][C] Social media in an alternative marketing communication model

C Castronovo, L Huang - Journal of marketing development …, 2012 - na-businesspress.com
… When integrated through a social media platform, viral, guerilla, and events-based … ,
marketing communications, and social media marketing. Secondly, it will develop a managerial

Social media and related technology: Drivers of change in managing the contemporary sales force

WC Moncrief, GW Marshall, JM Rudd - Business Horizons, 2015 - Elsevier
… how social media is affecting the role of the sales manager … how social media is impacting
the sales management function … their personal social media communications from those that …

Ibero-American online news managers' goals and handicaps in managing social media

E Said-Hung, A Serrano-Tellería… - … & new media, 2014 - journals.sagepub.com
… , management personnel recognized that using social media was inevitable but they could
not predict the paths they would forge in socialsocial media, information and communication

Key Communicators' Perspectives on The Use of Social Media in Risks and Crises

H Hornmoen, K Backholm, E Frey… - … companion to media …, 2017 - taylorfrancis.com
… How do key communicators perceive social media communication in risks and crises based
on their experiences with such communication? We see crisis communication managers as …

Social media and its effect on communication

R Maggiani - Solari making the complicated simple. Retrieved on …, 2014 - procomm.ieee.org
… of social media has altered the basic rules of communication, … The one-way communication
methods of the recent past (… technical communication managers and project managers. …

How social media applications affect B2B communication and improve business performance in SMEs

WYC Wang, DJ Pauleen, T Zhang - Industrial Marketing Management, 2016 - Elsevier
Social Media Apps (SMA) are widely used to facilitate individual communications. In company
situations, they are utilized as a channel to communicate with their customers. However, …