… to start and run a business. On the other hand, many people have started to utilize social
media … There are evidently many successful merchants on social media sites. Small business …

… technologies like the Internet and other social media platforms has spurred a total rethinking
… to effective social media marketing, particularly emphasising the strategies used by startups …

… startups and the invested amount in that country overall and per capita. This paper offers a
methodological contribution in regard to the social media … importance of social media platforms…

… Social Media and communications Social media are connected by a network of people, by
companies, or by communities, who create connections around common interests, which can …

… support entrepreneurs, in their efforts to build up networks for the benefit of their own company,
by focusing more on social capital. The article evaluates three not-… Share on social media …

… solid understanding of the social media channels via which a starting business might make
money … how social media can help new businesses and business owners who are up for the …

… The technological change induced by the internet, mobile business, cloud computing or
social media fosters the speed of communication and the amount of available information. …

This research aimed to establish the relationship between social networks and entrepreneurship,
in order to design a methodological guide to optimize the use and management of …

… Section 4 examines a modern classic in a failed strategy for starting up multi-sided platforms…
Section 5 considers how social networking sites have started up and considers a successful …

… 2)—following an integration of diverse perspectives from extant research—offer the
following definition of enterprise social media platforms, that we will adopt in this study; ESM …