… We examine social media from the perspective of its three constituent parts, namely social …
Subsequently, we argue that social media as an idea should be reimagined independently of …

… 2)—following an integration of diverse perspectives from extant research—offer the
following definition of enterprise social media platforms, that we will adopt in this study; ESM …

… characteristics of start-ups and small scaled companies a specific approach is required
on social media. This paper analyzes the social media usage of start-up company Claimony. …

… legal challenges faced by university start-ups in using social media. This research has led
to an increase in awareness of nascent university start-ups using social media and a better …

… a business model using the “Lean Startup” Methodology was investigated through the …
interventions in the case of a social media start-up venture. Canonical Action Research specifies a …

… This study aims to help social commerce start-ups leverage social media data for forecasting
online demand and reshaping operational strategy, particularly inventory management …

… support innovative social start-ups – labelled “Start-up innovativa a vocazione sociale” (SIAV)
in Italian. This law sets specific requirements for technological intensity and social mission …

… The firm can be considered as a startup for up to ten years from the date of its
incorporation/registration. The nature of business should be working towards innovation, …

… of startups representatives (eg CEOs, Founders, Managers and developers) through professional
social media (eg LinkedIN, etc.) and local startups … , all of which start-ups, totalling 75 …

… through social media. The purpose of the research reported here is to examine the effects of
social media … The investigation covered five variables in examining social media advertising …