… that will not result in frustration and confusion when operating the product. In the era of social
… their competition by attracting customers through different strategies, such as discounts and …

… We show that for streaming platforms operating in a market where users have … streaming
platforms exist. In particular, we show (in Proposition 1) that for streaming platforms operating in …

… approaches to music streaming, with the latter tying its software operations in with hardware.
US … This strategy is discussed in the following section on streaming services and content …

… chain operation strategies with tax planning have become a heated topic in the operations …
overseas e-commerce platform, attempts to open a live streaming shopping sales channel on …

… basis for branding strategies for streaming services in the … strategy in the field of streaming
services, a marketing study was conducted on the example of NaVi, which has been operating …

… This study examines how the business communication strategy of the live streaming … Live
Streaming applications. Booyah Live is a live-streaming and community platform designed for …

… is still figuring out the business operation mode of the streaming media platforms. Apple TV+
… In conclusion, the combined strategy is a strategic solution that benefits both Apple TV+ and …

… This paper will use Li Jiaqi’s studio and its operating model to reveal the mysteries of live
streaming as a marketing tool, including the staff, the decorations, the procedures and …

… to make it available on the streaming platform. However, Netflix … One key strategy that Netflix
employed to address some of … Yet this strategy could not address the additional challenge …

… strategy (E model). On the basis of analysing the preference orientation of streaming media
influence on marketing strategies, … However, the dynamics change when operating within the …