… of similarity extrapolation, trust transfer and parasocial interaction (PSI), we examined
whether similarity could enhance PSI relationship … We used an ‘opinion survey’ to examine …

… We consider the effect of opinion similarity on trust to be a … the similarity-trust relation based
on the extensive literature on the relationship between interpersonal attraction and similarity. …

… u and recommender v have a similar opinion of item i. The more similar the perspective, the
… the more similarity they are to be. Trust relationship also reflects the similarity among users …

… Direct trust is a trust relationship based on direct interactions, … trust relationships rely on trust
transitivity; and the trust … were able to give their opinions as trusting or distrusting intuitionistic …

… express interest, sentiments, and opinions. Many kinds of … trust, which represents a trust
relationship between two individuals. The direct trust degree is obtained from sentiment similarity…

… Our reasoning is that employees attend to the opinions of trusted friends or advisors … by
trust—whether friendship or advice—will be more influential (eg, be related to LMX similarity …

… , analysing structure of opinion exchange, users interaction pattern and trust … a trust statement
with it. It has been argued that a feedback mechanism guided by trust relationships is more …

… of social relations as well as examining the effectiveness of trusted users’ opinion regarding
… , commercial commodities) and user-user trust relationships. The rates are integer values in …

… trust in the USDA Forest Ser vice would mediate the relationship between shared value
similarity (… similar goals, thoughts, values, and opinions. This approach is known as salient value …

… From Table 1, we can see that cold start user-based approaches use the opinion leader
technique in order to detect the most trusted users who can influence the tastes of other users in …