Sourcing innovation from your customer: how multinational enterprises use Web platforms for virtual customer integration

R Rohrbeck, F Steinhoff, F Perder - Technology Analysis & …, 2010 - Taylor & Francis
internet for virtual customer integration. Using the Euro Stoxx 50 companies we analyse where
in the innovation process the virtual customer integration … exist for customers to participate …

Virtual customer integration in the innovation process: Evaluation of the web platforms of multinational enterprises (MNE)

R Rohrbeck, F Steinhoff, F Perder - PICMET'08-2008 Portland …, 2008 - ieeexplore.ieee.org
internet for virtual customer integration. Using the Euro Stoxx 50 companies we analyse where
in the innovation process the virtual customer integration … exist for customers to participate …

A web-based platform for customer integration in the decentralised manufacturing of personalised products

D Mourtzis, M Doukas - Procedia CIRP, 2012 - Elsevier
… The manipulation is performed in real-time, over web, comprising Virtual and Augmented
Reality functionalities. The approach integrates the customer into the supply chain of the …

Virtual product experience and customer participation—A chance for customer-centred, really new products

J Füller, K Matzler - Technovation, 2007 - Elsevier
virtual customer integration provides valuable input for new product development. This paper
introduces virtual customer integration … trial of an Internet platform that enables consumers …

Customer integration with virtual communities. Case study: The online community of the largest regional newspaper in Austria

R Franz, T Wolkinger - 36th Annual Hawaii International …, 2003 - ieeexplore.ieee.org
virtual community as add-on in a diversified business model like content or commerce platforms
in order to build customer loyalty and customer … like e-mail and website surveys, pop-up …

Beyond virtuality: from engagement platforms to engagement ecosystems

C F. Breidbach, R Brodie, L Hollebeek - Managing Service Quality, 2014 - emerald.com
… of “engagement platforms” (EPs), physical or virtual customercustomers with the opportunity
to utilize its free focal web services, including Gmail, video sharing via its YouTube platform

PLM-Centered support of active virtual customer integration into the product creation process

T Damerau, H Hayka, R Stark - … Engineering: Proceedings of the 23rd CIRP …, 2013 - Springer
… The aim of the so-called virtual customer integration (VCI) platforms is … tomer integration in
a fully virtual environment like an internet … use Web platforms for virtual customer integration. …

Triggers for virtual customer integration in the development of medical equipment—From a manufacturer and a user's perspective

J Füller, R Faullant, K Matzler - Industrial Marketing Management, 2010 - Elsevier
… Whereas the possibilities to integrate customers into NPD via the internet have been … ,
open source software, consumer articulation on opinion platforms, and user innovation). It was …

Co-creation: Customer integration in social media based product and service development

C Lorenzo-Romero, E Constantinides… - Procedia-Social and …, 2014 - Elsevier
… An ideal example of integrating customers into their new … the online platform
MyStarbucksIdea.com on which customer … of the internet and various social media platforms in …

Collaborating to create: The Internet as a platform for customer engagement in product innovation

M Sawhney, G Verona… - Journal of interactive …, 2005 - journals.sagepub.com
… We focus on how the Internet has impacted the process of … capabilities of the Internet as a
platform for customer engagement, … capabilities to engage customers in collaborative product …