Promotional bundles and consumers' price judgments: when the best things in life are not free

MA Kamins, VS Folkes… - Journal of Consumer …, 2009 - academic.oup.com
A series of experiments examined the amount that consumers were willing to pay for
products bundled together in a promotion. Describing one of the disparate products in the …

Promotional Bundles and Consumers' Price Judgments: When the Best Things in Life Are Not Free

MA Kamins, VS Folkes, A Fedorikhin - Journal of Consumer …, 2009 - ideas.repec.org
A series of experiments examined the amount that consumers were willing to pay for
products bundled together in a promotion. Describing one of the disparate products in the …

Promotional Bundles and Consumers' Price Judgments: When the Best Things in Life Are Not Free

MA Kamins, VS Folkes… - Journal of Consumer …, 2009 - econpapers.repec.org
A series of experiments examined the amount that consumers were willing to pay for
products bundled together in a promotion. Describing one of the disparate products in the …

[PDF][PDF] Promotional Bundles and Consumers' Price Judgments: When the Best Things in Life Are Not Free

MA KAMINS, VS FOLKES… - Journal of Consumer …, 2009 - academia.edu
A series of experiments examined the amount that consumers were willing to pay for
products bundled together in a promotion. Describing one of the disparate products in the …

Promotional Bundles and Consumers' Price Judgments: When the Best Things in Life Are Not Free

MA Kamins, VS Folkes, A Fedorikhin - Journal of Consumer Research, 2009 - JSTOR
A series of experiments examined the amount that consumers were willing to pay for
products bundled together in a promotion. Describing one of the disparate products in the …

Promotional Bundles and Consumers' Price Judgments: When the Best Things in Life Are Not Free.

MA KAMINS, VS FOLKES… - Journal of Consumer …, 2009 - search.ebscohost.com
A series of experiments examined the amount that consumers were willing to pay for
products bundled together in a promotion. Describing one of the disparate products in the …

[PDF][PDF] Promotional Bundles and Consumers' Price Judgments: When the Best Things in Life Are Not Free

MA KAMINS, VS FOLKES, A FEDORIKHIN - Citeseer
A series of experiments examined the amount that consumers were willing to pay for
products bundled together in a promotion. Describing one of the disparate products in the …

[引用][C] Promotional Bundles and Consumers' Price Judgments: When the Best Things in Life Are Not Free

MA KAMINS, VS FOLKES… - Journal of consumer …, 2009 - University of Chicago Press