[图书][B] Consumer trust in social network sites in Vietnam: PLS-SEM-ANN analysis

TTC Phan, TQ Dang, LT Nguyen - 2023 - econstor.eu
While social network sites (SNSs) has emerged as one of the most promising futuristic
trends in mobile commerce (m-commerce), how customers' trust impact on customer attitude …

Consumer trust in social network sites in Vietnam: PLS-SEM-ANN analysis

TTC Phan, TQ Dang, LT Nguyen - 2023 - econpapers.repec.org
While social network sites (SNSs) has emerged as one of the most promising futuristic
trends in mobile commerce (m-commerce), how customers' trust impact on customer attitude …

Consumer trust in social network sites in Vietnam: PLS-SEM-ANN analysis

TTC Phan, TQ Dang, LT Nguyen - EconStor Conference Papers, 2023 - ideas.repec.org
While social network sites (SNSs) has emerged as one of the most promising futuristic
trends in mobile commerce (m-commerce), how customers' trust impact on customer attitude …