[HTML][HTML] What role does AI Chatbot perform in the F&B industry? perspective from loyalty and value co-creation: integrated PLS-SEM and ANN techniques

BHT Nguyen, TH Le, TQ Dang… - Journal of Law and …, 2023 - ojs.journalsdg.org
Purpose: This study examines the process formation of customer loyalty and customer value
co-creation towards AI chatbots by exploring the successive effects of perceived value …

[PDF][PDF] WHAT ROLE DOES AI CHATBOT PERFORM IN THE F&B INDUSTRY? PERSPECTIVE FROM LOYALTY AND VALUE CO-CREATION: INTEGRATED PLS-SEM …

BHT Nguyen, TH Le, TQ Dang, LT Nguyen - pdfs.semanticscholar.org
Purpose: This study examines the process formation of customer loyalty and customer value
co-creation towards AI chatbots by exploring the successive effects of perceived value …

[引用][C] What Role Does AI Chatbot Perform in the F&B Industry? Perspective from Loyalty and Value Co-Creation: Integrated PLS-SEM and ANN Techniques

BHT Nguyen, TH Le, TQ Dang… - Journal of Law and …, 2023 - dialnet.unirioja.es
This study examines the process formation of customer loyalty and customer value co-
creation towards AI chatbots by exploring the successive effects of perceived value aspects …

[PDF][PDF] WHAT ROLE DOES AI CHATBOT PERFORM IN THE F&B INDUSTRY? PERSPECTIVE FROM LOYALTY AND VALUE CO-CREATION: INTEGRATED PLS-SEM …

BHT Nguyen, TH Le, TQ Dang, LT Nguyen - researchgate.net
Purpose: This study examines the process formation of customer loyalty and customer value
co-creation towards AI chatbots by exploring the successive effects of perceived value …