[PDF] unina.it

[PDF][PDF] Marketing Performance Measurement In FMCG Proposing And Testing A Conceptual Model

P Testa, V Basile, L Cantone - iris.unina.it
Abstract Recent years, the Marketing Science Institute considered marketing performance
measurement (MPM) a priority in marketing research and managerial practice. Several …
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[PDF] marketing-trends-congress.com

[PDF][PDF] MARKETING PERFORMANCE MEASUREMENT IN FMCG PROPOSING AND TESTING A CONCEPTUAL MODEL

P TESTA, V BASILE, L CANTONE - archives.marketing-trends-congress …
Abstract Recent years, the Marketing Science Institute considered marketing performance
measurement (MPM) a priority in marketing research and managerial practice. Several …
[PDF] academia.edu

[PDF][PDF] MARKETING PERFORMANCE MEASUREMENT IN FMCG PROPOSING AND TESTING A CONCEPTUAL MODEL

P TESTA, V BASILE, L CANTONE - academia.edu
Abstract Recent years, the Marketing Science Institute considered marketing performance
measurement (MPM) a priority in marketing research and managerial practice. Several …

Marketing Performance Measurement In FMCG Proposing And Testing A Conceptual Model

P Testa, V Basile, L Cantone - Proceedings of 15th International …, 2016 - iris.unina.it
Recent years, the Marketing Science Institute considered marketing performance
measurement (MPM) a priority in marketing research and managerial practice. Several …
[PDF] academia.edu

[PDF][PDF] MARKETING PERFORMANCE MEASUREMENT IN FMCG PROPOSING AND TESTING A CONCEPTUAL MODEL

P TESTA, V BASILE, L CANTONE - academia.edu
Abstract Recent years, the Marketing Science Institute considered marketing performance
measurement (MPM) a priority in marketing research and managerial practice. Several …